Zucchiolo® Makes a Strong Impression at GPFS 2026

Malena Produce introduces an exciting new vegetable, generating enthusiastic feedback from retailers, consumers, and nutrition professionals.

Malena Produce celebrated a successful participation at the 2026 IFPA Global Produce & Floral Show in Orlando, where Zucchiolo®, one of the newest additions to its ALLDAY product lineup, attracted significant attention.

Visitors had the opportunity to discover Zucchiolo® through fresh and grilled tastings, experiencing its unique appearance, versatility, and flavor firsthand. The response was overwhelmingly positive, with many attendees expressing immediate interest in purchasing the product and asking where they could find it.

A highlight of the event was welcoming retail dietitians as part of the Foundation for Fresh Produce's Retail Dietitian Immersion Program. The group showed particular interest in Zucchiolo®'s nutritional profile, distinctive appearance, and taste, reinforcing its potential as an exciting addition to the produce department.

The event provided Malena Produce with valuable opportunities to connect with industry professionals, introduce innovative products, and continue its mission of bringing fresh, flavorful, and nutritious options to the market.

Discover more about Zucchiolo® and explore delicious ways to enjoy it at malenaproduce.com/recipes.

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